Personalized for these inputs:
- Destination: Hokkaido, Japan
- Trip length: 14 days
- Trip dates: February 06 - February 20
- Travel style: travelling with friends
- Budget: $$
- Accommodation: hotel, apartment or house
- Activities: gastronomy, festivals and events, sightseeing and tours, outdoor adventures, arts and culture, nightlife and entertainment

Key Facts
- location: Northernmost region of Japan
- currency: Japanese Yen (JPY)
- religion: Shinto, Buddhism
- population: 5,221,000
- language: Japanese
- electricity: 100V, 50Hz, Type A/B?
- time zone: JST (UTC+9)
- country code: +81
- internet access: High-speed, widely available, moderate cost
- climate: Cold winters, cool summers, snowy
Useful Phrases
Introduction
Hokkaido, Japan’s northernmost island, is famous for its wide-open landscapes, rugged mountains, and deep winter snows. Once home to the indigenous Ainu people, Hokkaido blends rich cultural heritage with adventurous modern cities like Sapporo.
From February 6–20, you’ll find Hokkaido transformed into a winter wonderland, with crisp air and powdery snow perfect for outdoor fun. Traveling with friends, you can enjoy epic skiing at Niseko, join magical snow festivals in Sapporo and Otaru, and relax together in steamy outdoor onsens after a day’s adventures—all on a reasonable budget.
Getting There
The most convenient way to reach Hokkaido is by flying into New Chitose Airport near Sapporo from major Japanese cities like Tokyo or Osaka—budget airlines often offer good deals. Alternatively, you can take the Hokkaido Shinkansen (bullet train) from Tokyo to Hakodate, then transfer to local trains to reach Sapporo and other destinations.
Ferries and long-distance buses from Honshu are also available for a more scenic or budget-friendly journey. In February, Hokkaido experiences heavy snowfall and cold temperatures, so be ready for occasional transportation delays. Booking tickets in advance and checking weather updates is highly recommended, especially during popular winter events like the Sapporo Snow Festival.
Climate and Best Time to Visit
Hokkaido features four distinct seasons, with cold, snowy winters and mild, pleasant summers. Winters are long and harsh, often lasting from November to March, making it famous for powder snow, ski resorts, and beautiful snowy landscapes. Summers are comfortable, lacking the humidity and intense heat found in other parts of Japan.
From February 6 to February 20, Hokkaido is typically at the heart of its winter season. Heavy snowfalls are common, especially in Sapporo and Niseko, creating perfect conditions for winter sports and the famous Sapporo Snow Festival. While blizzards and strong winds may occasionally cause travel disruptions, extreme weather is not unusual for this time of year.
Itinerary
Day 1
Arrive in Hokkaido and settle into Sapporo, exploring its vibrant atmosphere, introducing local flavors, and getting familiar with city life.
Stroll Through Odori Park and Sapporo TV Tower
Begin your Sapporo adventure with a refreshing walk in Odori Park, stretching through the city's heart, and visit the Sapporo TV Tower for sweeping views. It’s an ideal way to get your bearings and snap your first photos of the city skyline.Warm Up with Sapporo Ramen at Ramen Yokocho
Dive into Sapporo’s culinary scene with a classic bowl of miso ramen at Ramen Yokocho. This atmospheric alley is famous for its ramen shops—perfect for experiencing local flavors and a cozy introduction to Hokkaido cuisine.Explore Sapporo Beer Museum and Beer Garden
Visit the Sapporo Beer Museum to learn about Japan’s beer heritage, then unwind in the lively beer garden with freshly brewed Sapporo beer. It's a unique way to savor Sapporo’s history and vibrant social scene.Evening Walk: Susukino Entertainment District
Immerse yourself in the bright lights and energy of Susukino, Sapporo’s nightlife hub. Explore izakayas, karaoke bars, and quirky entertainment venues—perfect for bonding with friends and diving into local nightlife culture.Discover Tanukikoji Shopping Street
Wander along Tanukikoji, Sapporo’s historic covered shopping arcade. Find unique souvenirs, sample street snacks, and gain insight into daily city life amid a lively local crowd.
Day 2
Immerse yourself in Sapporo’s lively festival scene and celebrate winter with friends, enjoying the city’s sparkling event energy and snow-themed displays.
Experience the Sapporo Snow Festival at Odori Site
Marvel at the incredible giant snow and ice sculptures at the famous Sapporo Snow Festival's main Odori Site. Enjoy photo opportunities, food stalls, and snowy fun with friends amid the lively festival atmosphere. Dress warmly for outdoor festivities!Ice Sculpture Street at Susukino Site
Head to Susukino Site, where dazzling illuminated ice sculptures line the street. Wander through the display at night for the full sparkling effect, and check out unique interactive sculptures and ice bars exclusive to the festival period.Enjoy Snow Activities at the Tsudome Site
Visit the Tsudome Site of the Sapporo Snow Festival for outdoor snow activities like snow slides, snow rafting, and family-friendly games. It's a fun way to play in the snow together and really experience Sapporo's winter spirit.Sample Hokkaido Winter Treats from Festival Yatai
Stroll among the festival's yatai (food stalls), sampling winter delicacies like crab soup, roasted corn, and hot amazake. It’s a tasty, casual way to fuel your festival adventure and get a true taste of Hokkaido hospitality.
Day 3
Delight in Hokkaido’s culinary craftsmanship, sampling diverse dishes at markets and restaurants while learning about regional ingredients and specialties.
Breakfast at Nijo Market
Start your day with a fresh seafood breakfast at Nijo Market. Savor kaisendon (seafood rice bowl), learning about the importance of the sea to Hokkaido’s culinary identity and enjoying the local morning bustle.Hokkaido Milk & Cheese Tasting Experience
Visit a specialty dairy cafe to sample Hokkaido’s famed milk and cheeses. Discover what makes the region’s dairy so unique and try local cheesecakes and soft serve for a sweet treat.Soup Curry Lunch at a Local Favorite
Enjoy lunch at a renowned soup curry restaurant. Learn about this Sapporo-born dish, with its aromatic broth and variety of toppings, and choose from different spice levels to suit your taste.Sweets Shopping at Sapporo Sweets Café
Indulge at Sapporo Sweets Café, sampling confections made by local patissiers. Treat yourself to seasonal pastries and limited-edition cakes made from Hokkaido ingredients.
Day 4
Engage with Sapporo’s creative spirit, discovering art museums, local galleries, and public installations that highlight Hokkaido’s unique cultural expressions.
Hokkaido Museum of Modern Art Visit
Explore diverse works by Hokkaido and Japanese artists at the Hokkaido Museum of Modern Art. Exhibition themes often link to local landscapes and seasonal moods, offering distinct regional perspectives. Museum café and shop are excellent for art-inspired souvenirs.Art Walk: Public Installations in Sapporo Ekimae-dori Underground Walkway (Chi-Ka-Ho)
Enjoy an artsy stroll beneath the city in the Sapporo Ekimae-dori underground walkway, where rotating exhibitions, murals, and installations by local artists add a creative buzz to the commuter space.Space 1-15 Creative Collective
Visit Space 1-15, an old apartment complex transformed into a hub for independent art galleries and creative studios. Meet artists, browse unique craftwork, and get an insider's insight into Sapporo's emerging creative scene.Sapporo Art Park and Sculpture Garden
Venture to Sapporo Art Park, where forest paths are filled with large-scale outdoor sculptures. The park’s blend of art and nature is both tranquil and inspiring, with indoor exhibitions and workshops available year-round.
Day 5
Step back in time in the historical port town of Otaru, enjoying its nostalgic atmosphere, preserved architecture, and artisanal traditions with friends.
Otaru Canal Walk and Gas Lamp Evening
Stroll along Otaru’s iconic canal, lined with stone warehouses and historic gas lamps. The area transforms into a romantic winter wonderland after sunset, with reflections of the lamps shimmering on the water—perfect for memorable group photos.Visit Kitaichi Glass Museum and Workshop
Discover Otaru’s glassmaking heritage at the Kitaichi Glass Museum. Watch artisans at work and join a hands-on glass-blowing workshop to create your own keepsake. A wonderful way to connect with Otaru’s craftsmanship.Try Fresh Seafood at Sankaku Market
Indulge in Otaru’s famous seafood at Sankaku Market. Sample local sashimi, uni, and grilled crabs while chatting with friendly vendors. The market is vibrant and filled with the ocean’s bounty—an essential Otaru experience for food lovers.Explore Sakaimachi Street’s Historic Architecture
Wander down Sakaimachi Street, renowned for its beautifully preserved Meiji and Taisho-era buildings that now house sweet shops, handicraft boutiques, and quaint cafes. The area captures Otaru’s nostalgic charm.Otaru Music Box Museum
Step into a world of nostalgia at the Otaru Music Box Museum. Filled with ornate, hand-crafted music boxes, it’s a magical spot to appreciate Japanese artistry and even choose a unique souvenir to bring home.
Day 6
Experience Otaru’s celebrated seafood scene and vibrant evening life, combining dining experiences with strolls along illuminated canals and lively bars.
Kaisendon Dinner at Masazushi
Indulge in a luxurious kaisendon (seafood bowl) at Masazushi, Otaru’s top sushi restaurant. The freshest seasonal seafood is masterfully prepared. Reservations are recommended for this iconic Otaru experience.Craft Beer and Local Bites at Otaru Beer
Relax in Otaru Beer’s canal-side brewpub, sampling German-style craft beers brewed onsite, accompanied by hearty Hokkaido-style pub dishes. The setting and friendly vibe make it a fun night out with friends.Evening Walk by Canal Plaza and Illumination
Enjoy an evening stroll beginning at Canal Plaza, where twinkling lights and seasonal illuminations create a magical atmosphere along Otaru’s historic waterway. It's especially captivating in winter with snow underfoot.Sake Tasting at Tanaka Shuzo Kikkogura
Discover the art of Hokkaido sake at Tanaka Shuzo’s Kikkogura, a historic sake brewery. Take a guided tour (usually English available), learn about the brewing process, and sample a range of locally made sake.
Day 7
Venture to Asahikawa for encounters with Hokkaido’s wildlife and winter spectacles, embracing the region’s natural wonders and outdoor excitement.
Visit Asahiyama Zoo's Winter Animal Exhibits
Experience the famous Asahiyama Zoo, renowned for up-close views of polar bears, penguins, and native wildlife. Don’t miss the iconic Penguin Parade, where penguins waddle through the snow—perfect for memorable photos and learning about arctic species!Snowshoe Trekking in Taisetsuzan National Park
Embark on a guided snowshoe adventure through the pristine forests of Taisetsuzan National Park. Discover quiet winter trails, spot animal tracks, and enjoy breathtaking snowy mountain landscapes unique to Hokkaido.Ramen Lunch at Asahikawa Ramen Village
Refuel with steaming bowls of shoyu-based Asahikawa ramen at Ramen Village, featuring multiple famous local shops. Compare flavors and learn about the town’s proud noodle culture—ideal during cold winter days.Otoko-yama Sake Brewery Tour and Tasting
Discover Asahikawa’s sake legacy with a visit to the Otoko-yama Sake Brewery. Explore its brewing museum, join a tasting of crisp winter sakes, and browse the gift shop for exclusive bottles.
Day 8
Dive into outdoor winter adventures, from snow activities to scenic exploration, sharing exhilarating experiences and snowy landscapes with friends.
Powder Skiing at Kamui Ski Links
Kick off your day carving fresh powder at Kamui Ski Links, Asahikawa’s popular ski resort. With runs for all skill levels and beautiful tree-lined courses, it’s great fun for both new and seasoned skiers.Snowmobile Tour Through Snowy Hills
Join a guided snowmobile tour just outside Asahikawa for an adrenaline rush and panoramic views of the winter countryside. No prior experience is needed—guides offer training, and all gear is provided.Winter Forest Walk at Ueno Farm
Take a tranquil winter walk through Ueno Farm’s snowy gardens. The landscape transforms into a snowy fairy-tale, perfect for peaceful group strolls and unique winter photography.Relax in an Outdoor Onsen at Asahidake Onsen
After a day of adventure, unwind at an open-air hot spring in Asahidake Onsen. Soaking in thermal waters surrounded by snow-covered pines is a quintessential Hokkaido winter experience.
Day 9
Travel to Furano for breathtaking snowy vistas and farm-fresh Hokkaido cuisine, blending scenic relaxation and culinary experiences.
Panoramic Views from Furano Ropeway
Ascend the Furano Ropeway for sweeping views of winter landscapes. The ride offers magnificent sights of powdery slopes and distant peaks, perfect for photographers and anyone looking to savor Hokkaido’s winter beauty.Farm-to-Table Lunch at Furano Cheese Factory
Relish a lunch featuring homemade cheeses and local dairy at Furano Cheese Factory. Join a cheese-making demonstration and sample their fresh milk and ice cream for a true taste of Furano’s pastoral bounty.Explore Ningle Terrace Artisan Village
Wander the enchanting wooden cabins of Ningle Terrace, where local artisans display their crafts. The snow-laden forest setting creates a magical winter ambiance—great for souvenir shopping and cozy strolls with friends.Wine Tasting at Furano Winery
Taste Furano’s acclaimed wines at the local winery, set against a backdrop of white-capped vineyards. Sample unique Hokkaido varietals and pair them with regional snacks while learning about wine production in northern Japan.
Day 10
Unwind in Biei’s countryside, soaking in famous winter landscapes and appreciating art and craft, fostering connection with rural Hokkaido culture.
Shirogane Blue Pond Snow View
Marvel at the iconic Shirogane Blue Pond, whose vibrant color contrasts beautifully with the surrounding white snow. The tranquil winter scenery is perfect for photographers and a peaceful countryside escape.Scenic Drive Through Patchwork Road
Embark on a scenic drive or taxi ride through Biei’s Patchwork Road, where rolling hills, lone trees, and snowy fields create a patchwork effect. Pause for panoramic views and embrace the quiet beauty of rural Hokkaido.Art and Craft at Takushinkan Gallery
Visit the Takushinkan Gallery, founded by famous landscape photographer Shinzo Maeda. Explore evocative displays of Hokkaido’s rural landscapes, then browse unique local crafts in the adjoining shop.Biei Slow Food Cafe Experience
Warm up with homemade pastries and wholesome rural dishes at a local slow food café. Menus highlight Biei’s produce—enjoy the tranquil farm atmosphere and fresh flavors of Hokkaido’s countryside.Pottery Workshop with Local Artist
Join a pottery or ceramics class at a countryside studio, learning hands-on craftsmanship from local artists. Craft your own souvenir while connecting with Biei’s thriving rural creativity.
Day 11
Relax in famed hot springs while delving into local folklore and enjoying communal wellness with your friends amid volcanic scenery.
Unwind at Noboribetsu Onsen’s Dai-ichi Takimotokan
Bask in one of Hokkaido’s most iconic onsen hotels, Dai-ichi Takimotokan, featuring a vast variety of mineral-rich thermal baths with spectacular views of Jigokudani (Hell Valley). Enjoy relaxing with friends in both indoor and open-air baths.Explore Jigokudani (Hell Valley)
Take a leisurely stroll through Jigokudani, the dramatic volcanic canyon venting sulfurous steam. Learn about the local folklore—demon statues and onsen legends—while enjoying unique photo ops and natural sights.Footbath in Gokuraku-dori Street
Walk down atmospheric Gokuraku-dori Street and dip your feet together in a free public onsen footbath. Savor the gentle warmth, chat with locals, and sample onsen steamed snacks from nearby stalls.Yukake Festival Demon Dance (Seasonal)
If visiting in early February, check out the dynamic Yukake Festival held at the onsen street, featuring traditional demon dances. It’s a lively way to witness local rituals and Hokkaido folklore firsthand.Onsen Sento Experience at Sagiriyu
Soak in a local bathhouse for an authentic communal wellness experience at Sagiriyu. This public sento steeped in history offers beautifully simple interiors and mineral baths beloved by locals.
Day 12
Absorb the tranquility of Lake Toya’s vistas, indulging in a mix of sightseeing, leisure, and opportunities for cultural entertainment.
Cruise on Lake Toya’s Pristine Waters
Embark on a relaxing sightseeing cruise across Lake Toya. Enjoy panoramic views of volcanic peaks and snow-clad islands, and keep your camera ready for close-up sights of Nakajima Island’s winter wildlife.Toyako Onsen Street Leisure Walk
Stroll along Toyako Onsen’s lakefront promenade, admiring whimsical sculptures and lakeside gardens. Pause at cozy cafes for a hot drink while soaking in the peaceful winter scenery and local art installations.Silo Observatory Panoramic Viewpoint
Head to the Silo Observatory for elevated, sweeping views of Lake Toya and Mount Usu. The clear winter air offers crystal vistas—bring binoculars for birdwatching or to simply enjoy the serenity with friends.Showa Shinzan Bear Ranch Visit
Visit the Showa Shinzan Bear Ranch to observe native Ezo brown bears in a well-maintained habitat. Learn about local wildlife, conservation efforts, and the ranch’s role in Hokkaido’s rural culture.Evening Toyako Hot Spring Footbath
After a day of exploration, unwind at one of the outdoor hot spring footbaths by the lake. It’s a relaxing way to reflect with friends and watch gentle winter steam drift across the tranquil water.
Day 13
Embrace Hakodate’s historic elegance, savoring its unique blend of architecture, culinary finds, and vibrant nightlife with friends.
Sunset Panorama from Mount Hakodate
Ride the ropeway up Mount Hakodate for a breathtaking sunset and panoramic night view over the glittering city and bay—one of Japan’s most renowned vistas. Arrive before dusk for the best photo spots!Walk Through Motomachi Historic District
Wander the slopes of Motomachi to discover Western-style churches, consulates, and elegant merchant houses, showcasing Hakodate’s international past. Cobbled streets and scenic viewpoints make this a delight for history and architecture lovers.Morning Seafood Feast at Hakodate Morning Market
Start your day with an unforgettable breakfast at Hakodate Morning Market, sampling fresh seafood such as uni, crab, and ika-somen. Interact with friendly vendors and soak up the lively market atmosphere.Red Brick Warehouses Shopping and Cafe Hopping
Explore Kanemori Red Brick Warehouses, a waterfront complex of boutiques, souvenir shops, and trendy cafes in century-old buildings. It’s an excellent spot for unique gifts and people-watching by the bay.Vibrant Night Out in Hakodate’s Daimon Yokocho
Cap the day by experiencing Hakodate’s lively izakaya alley, Daimon Yokocho. Savor local specialties and drinks in bustling, friendly stalls—ideal for mingling and enjoying a festive, authentic night with friends.
Day 14
Spend your final day revisiting favorite places or making new discoveries, capturing the essence of Hokkaido with your friends before departing.
Moerenuma Park Snow Walk & Glass Pyramid
Reconnect with nature and art in Sapporo at Moerenuma Park, a stunning creation by Isamu Noguchi. Stroll or snowshoe through snowy landscapes, and don’t miss the iconic Glass Pyramid for beautiful city views and farewell group photos.Last-Minute Shopping at Sapporo ESTA & Stellar Place
Take time for last-minute shopping at Sapporo’s ESTA and Stellar Place malls located at Sapporo Station. Pick up souvenirs, Hokkaido snacks, or enjoy a final local meal in the bustling station complex.Sapporo Central Wholesale Market Sushi Brunch
Celebrate your journey with a sushi brunch at Sapporo Central Wholesale Market. Enjoy ultra-fresh local seafood and toast to your Hokkaido adventure with friends before heading home.Stained Glass Gallery at Hokkaido Shrine
Visit the peaceful Hokkaido Shrine for a quiet moment reflecting on your trip. The shrine often features seasonal displays and a tranquil forest setting, ideal for last goodbyes and nature appreciation with friends.
Accommodations
For travelers with friends, Sapporo’s lively Susukino neighborhood offers a range of comfortable mid-range hotels like Mercure Sapporo and Tokyu Stay, both centrally located for nightlife and sightseeing. In Niseko, self-catering apartments such as Aspect Niseko and Hinzan Apartments provide space, kitchen facilities, and easy slope access, perfect for winter sports groups.
During February, especially between the 6th and 20th, book accommodations well in advance—Sapporo Snow Festival brings heavy demand. Use sites like Booking.com and Rakuten Travel for deals and reviews. Consider neighborhoods near Odori Park in Sapporo or Hirafu Village in Niseko for convenience and vibrant local scenes.
Food and Drink
Hokkaido is renowned for fresh seafood like crab, sea urchin, and salmon donburi, as well as hearty specialties such as miso ramen, soup curry, Genghis Khan (grilled mutton), and rich dairy products. Local beer (Sapporo), sake, and soft-serve ice cream are also must-tries. Visit lively morning markets in Hakodate or Sapporo’s Nijo Market to sample fresh catches.
Sapporo offers budget-friendly ramen alleys and casual izakaya, while Otaru is fantastic for sushi bars. Cozy cafes and dessert spots abound in Furano and Biei, famous for lavender sweets. Tipping is not necessary in Japan and may even be refused.
Seasonally, Hokkaido’s menus feature unique ingredients—like fresh asparagus in spring or snow crab in winter—so explore what’s in season. Many places can accommodate special diets if asked in advance, but options for vegetarians can be limited, so plan ahead if needed. Reservations are recommended at popular spots, especially during festivals.
Sushi
Sushi is a famous Japanese dish consisting of vinegared rice topped with various ingredients, such as fresh fish, seafood, and vegetables. It is often served with soy sauce, wasabi, and pickled ginger, and is celebrated for its delicate flavors and artistic presentation.
Ramen
Ramen is a beloved noodle soup dish in Japan, featuring Chinese-style wheat noodles served in a flavorful broth, often accompanied by various toppings such as sliced pork, soft-boiled eggs, nori, and green onions. Each region in Japan has its own unique ramen style, making it a diverse and cherished culinary experience.
Tempura
Tempura is a delicious Japanese dish consisting of lightly battered and deep-fried seafood and vegetables. The batter is made from flour, water, and sometimes egg, resulting in a crispy and light texture. Tempura is often served with dipping sauce and grated daikon radish, offering a delightful blend of flavors and textures.
Gyoza
Gyoza are savory Japanese dumplings filled with a mixture of ground meat, vegetables, and seasonings. They are typically pan-fried to achieve a crispy texture on the bottom, then steamed to cook the filling. Gyoza are commonly served with a dipping sauce made from soy sauce, rice vinegar, and chili oil, making them a popular and satisfying snack or appetizer.
Yakitori
Yakitori refers to skewered and grilled chicken, popularly enjoyed as a casual and flavorful food. The bite-sized pieces of chicken are seasoned with a savory-sweet sauce and grilled to perfection, resulting in juicy, tender, and aromatic skewers. Yakitori is often served with a side of pickles, making it a delicious and popular choice for izakaya dining.
Attractions and Activities
Hokkaido dazzles in February with its famous Sapporo Snow Festival, featuring artistic snow and ice sculptures perfect for lively group photos. For outdoor adventure, enjoy world-class skiing or snowboarding in Niseko’s powder snow, or soak in a steamy onsen after a snowy day. Food lovers can sample fresh seafood at Sapporo’s vibrant Nijo Market and sip local beers downtown. Don’t miss an evening in Susukino, the heart of Sapporo’s nightlife, ideal for bar-hopping with friends.
Immerse in regional culture at the Hokkaido Museum and explore Otaru’s charming canal area for a blend of history, arts, and delicious sweets.
Off-the-Beaten-Path Experiences
Venture into the untouched Shiretoko Peninsula for guided wildlife watching and remote hot springs nestled in forests. Trek the Daisetsuzan National Park backcountry, where volcanic landscapes and secluded mountain huts await experienced hikers. Brave drift ice walks on the Sea of Okhotsk in winter – an unforgettable, rare adventure.
Explore the mysterious Blue Pond in Biei, glowing eerily in any season, and visit the hidden Sounkyo Gorge ice festival for magical, illuminated ice sculptures. To truly go off-grid, join a bear-watching boat tour around remote Rausu or search for rare red-crowned cranes in eastern marshlands.